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Content that converts, not just content that looks good.
Content that converts, not just content that looks good.
I'm Nabetsi: a product and marketing executive turned content creator. I build scroll-stopping video and photography, but I measure success the way a brand does: engagement, return on ad spend, and revenue. If you want content that performs, not just content that's pretty, let's talk.
23K Instagram followers at a 11.5% engagement rate, well above the industry average of 1 to 3%. 39.5K on TikTok. 65.5K on Facebook. Multiple videos with over 1 million views, including one hook that hit 12 million. These aren't vanity numbers, they're the result of strategy applied to every piece of content I create.
About Me
About Me
I spent 15+ years as a product and marketing executive before I ever picked up a camera professionally. I helped scale Fanatics.com from $180 million to $2 billion in revenue as a founding product manager. I ran full P&L for a private equity backed eCommerce company through its exit. I built an AI driven marketing model that now drives 96% of revenue for a national brand while cutting marketing costs by almost 60%.
That background is why my content doesn't stop at "looks nice." Every video, every caption, every hook is built using the same thinking I used to grow eight and nine figure brands: know the audience, create tension that earns attention, and drive the viewer toward an action that matters to your business.
I'm not a videographer who learned some marketing buzzwords. I'm a marketing executive who happens to also shoot, edit, and post content that performs. If you want a creator who understands customer acquisition cost, conversion, and brand positioning as well as they understand lighting and a hook, that's me.
Looking to partner with someone who brings real marketing strategy to every piece of content? Let's create something that actually moves the needle. nabetsi@nabetsi.com
Services I offer:
Services I offer:
Content Strategy
Content Strategy
We build a content roadmap tied directly to your business goals, not just your posting calendar. Content pillars, cadence, and campaign timing are all designed to convert your audience into customers, not just followers.
UGC Content Production
UGC Content Production
We produce authentic, native feeling content built for your paid ads and owned channels. Every asset is designed to lower your cost per acquisition and lift conversion, without requiring an ongoing influencer relationship.
Analytics & Reporting
Analytics & Reporting
We turn your performance data into a clear picture of what's driving revenue and what's wasting budget. Monthly reporting shows you exactly where to double down and where to cut.
Social Media Growth
Social Media Growth
We grow the right audience, not just a bigger one. Through optimized content and data driven posting, your social presence becomes a real driver of bookings, foot traffic, and brand awareness, not just likes.
Paid Media
Paid Media
We plan and manage paid campaigns across Google, Facebook, Instagram, and TikTok built around the outcome you actually need, whether that's reservations, bookings, foot traffic, or new customer acquisition. Every dollar is tied to a measurable goal.
Videography
Videography
We produce professional short-form and long-form video content optimized for social media performance. From concept to final edit, every video is crafted to stop the scroll, tell your brand story, and drive measurable results across platforms.
Content Creation
Content Creation
We produce short and long form video built to stop the scroll and convert. Every video is shaped around proven retention frameworks, because a beautiful video that nobody watches past three seconds doesn't grow your business.
Marketing Consulting
Marketing Consulting
We bring executive level marketing experience to your brand's strategy: positioning, platform selection, campaign planning, and vendor management. You get the strategic guidance of a marketing executive without the full time hire.
Let's Go
Let's Go
Want content built around your business goals, not just your aesthetic? I'll walk you through examples of my work and how I'd approach your brand. Email me at nabetsi@nabetsi.com and let's talk about what growth looks like for you.
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